The Journal
Style notes & stories.
Fabric guides, styling playbooks, and reflections on Pakistani fashion — written with care.
Featured · Fabric Guide
Best Lawn Fabrics for Pakistani Summers: A Buyer's Guide
Not all lawn is created equal. Here's how to read a label, feel a fabric, and buy lawn that survives a Karachi July.
Read the full guide →Latest from the Journal
Style Guide
How to Style a Formal Shalwar Kameez: 7 Looks for Any Occasion
Seven ways to wear a formal shalwar kameez — from the quiet elegance of a nikkah morning to a dressed-up corporate dinner in Lahore.
Bridal
Bridal Mehndi Outfit Guide: Colours, Cuts & Jewellery That Photograph Beautifully
The mehndi is the most photographed event of a Pakistani wedding. Here's how to choose colour, cut, and jewellery that will still make you smile in ten years.
Fabric Guide
Lawn vs Cotton: Which Fabric Is Actually Better for Summer?
Every year the same question: is lawn just expensive cotton? Short answer — no. Long answer — below.